About Cults:
Cults sound like the moment dawn breaks. Akin to light piercing a dark corner, the multiplatinum New York duo, comprised of multi-instrumentalists Madeline Follin and Brian Oblivion—temper shadowy cinematic soundscapes with flickering melodic singalongs. This uncanny ability to balance alternative sonic architecture with unassuming pop songcraft has threaded their music into the DNA of 21st century culture. True outliers, they persist as the rare phenomenon equally comfortable collaborating with The Weeknd, rap titan J. Cole or maverick indie director Jim Jarmusch. Simultaneously, they’re a dynamic presence that’s just as at home on stage at Coachella as they are supporting The Pixies and Vampire Weekend. All the while, their music has surged through popular television series and films.
However, the pair confidently and clearly perfect their signature vision on their fifth full-length LP, To The Ghosts [IMPERIAL].
“Without knowing it, we’ve spent our whole career building a world of our own,” observes Brian. “We just try to create the emotion that we want to feel. This record is another piece of the picture, but the picture isn’t done yet. We’d be in Cults no matter what. It’s the way we live our lives.”
“We’ve never known life any other way,” agrees Madeline. “We began the band in college, and we haven’t stopped. Cults is life.”
The group first materialized out of New York in 2010. Thus far, they’ve built a world anchored by four acclaimed albums, namely Cults [2011], Static [2013], Offering [2017], and Host [2020]. Along the way, the staple “Always Forever” reached RIAA platinum status, and Offering’s “Gilded Lily” endured as a phenomenon. It took TikTok by storm with 200K-plus “creates” in 2022 and notched a gold certification. Their loyal legion of fans includes early devotees, as well as new converts who organically discovered them along the way. Their virality is a testament to the band’s relatable lyricism and authenticity which consistently resonates with audiences.
